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| "Tart's & Sponge's" |
A few years ago, entering a newish vast garden centre, we saw, scrawled on a blackboard "tart's" and "spong'es".. Appalled, I had to write to them....... hence...
12.4.13 We have just visited your store, and on entering it, were just horrified to find many notices with apostrophes used so, so wrongly. I have no way of knowing whether the person reading this has some knowledge of grammar, but if you have, you will wince at "sponge's" and "tart's". If these words look all right to you, PLEASE pass this email on to someone you understands how dreadful this is, and get them to see to it that they are changed.
It does not do the image of your store any good to demonstrate such bad English. It really matters. The members of your staff responsible for making notices need to have their work checked by someone who understands punctuation.
18.4.13 Can I remind you that I would like a response? I was going to send a copy of this first letter to your head office, but was waiting to see your reply.
Regards,
Dorothea Conti
18.4.13 Dear Dorothea,
Many thanks for taking the time to inform us of the punctuation errors made on the signage boards at the entrance to our store, you are correct to point out that attention to detail is paramount in retail and mistakes such as this should not be being made at this level,i have brought this issue to the attention of our bakery/restaurant supervisor who will be monitoring this signage for its content and grammar and have suggested that it is scripted through a spell check program prior to being transferred to a blackboard.
Many thanks once again for bringing this matter to our attention,
Michael Jones
Food hall supervisor
18.4.13 Dear Michael,
Since you seem from your reply to be a charming young man, and probably light years younger than me, I do hope you won't mind me telling you that I don't think you understand the problem! `Using a spell check program is useless for punctuation. It is not the spelling that is wrong. It is the use of an apostrophe where it is not needed.
Roughly - using a plural word (more than one) - does not need an apostrophe - i.e. cat, cats, sponge, sponges, tart, tarts.
They can be used for something missing - It is = it's, does not = doesn't.
They can mean "belonging to" - the dog's tail, the car's bonnet.
That's a basic rundown on apostrophes. You can see how a spell check won't help. I would suggest you just say to the staff "If in doubt, leave it out". Or get someone who knows to check all the boards...
Just to rub salt into the wound, can I just mention that in your pleasant letter, you wrote five lines as one enormously long sentence. Just put full stops and capital letters instead of commas, then it will be fine.
I do hope I haven't been too hard on you and you have a sense of humour. Do please reply and tell me what you plan to do.
Best wishes,
Dorothea
20.4.13
Dear Dorothea,
Many thanks for your reply regarding our apostrophe problem in store, upon further investigation i now understand how a spell check program would not improve our current dilemma and we have decided to heed your advice and leave out any punctuation marks which may be used incorrectly, that said we shall endeavour to ensure our punctuation is correct prior to resorting to this measure, I have also decided to print your reply to my previous correspondence outlining the correct use of apostrophes for the reference of our team when producing handwritten point of sale.
I would once again like to take the time to thank you for bringing this problem to our attention and would invite any feedback or builds around improving our grammar and punctuation in our Milton Keynes branch.
Kind regards,
Michael (sense of humour intact!)
20.4.13 Dear Michael,
So pleased to hear from you again, and to know I haven't upset you. I am really gratified to hear you are going to use my hints for your team. I take it you are only concerned with the Food Hall? It would be good to hear that this subject might be considered all through the whole store, where there must be many similar boards and notices.
Since you invite me to give you feedback, I can't help noticing that your email to me today still has commas instead of full stops. You cannot write one long sentence, which is what you are doing. It needs to be broken up into separate sentences! Next time you write to me, try it!
I heard on the radio today, they are having a Grammar Day somewhere!
Sincerely,
Dorothea Conti
(So chuffed to hear your sense of humour is still intact)
22.4.13 Dear Michael
I am waiting impatiently to hear your reply to my last email.
Regards,
Dorothea
23.4.13 Dear Dorothea,
Many thanks for your continued input regarding our ongoing punctuation issues. Over the last weekend several pieces of handwritten point of sale were produced and the punctuation in them was correct. I have also taken on board your comments around my use of full stops and have corrected this practice.
Kind regards
Michael
23.4.13 Dear Michael,
Well done! Yes, your email punctuation was fine. You didn't say what is the situation regarding notices all over the store. Do you think your management would be interested in having an advisor in this regard? I did think of approaching them.
Regards,
Dorothea
23.4.13 Dear Dorothea,
It’s good to know that the penny is dropping regarding my own punctuation. I cannot speak on behalf of the whole store however I shall certainly be calling upon you should I be in any doubt regarding the punctuation on my own department. I shall also be encouraging other supervisors to do the same.
Many thanks once again for your help in this matter.
Kind regards
Michael
24.4.13 For the attention of the Manager.
Dear Sir/Madam,
Recently, having noticed some glaring errors in punctuation on blackboards -( using apostrophes wrongly), I have been in touch with your charming Food Hall supervisor, Michael Jones. Several emails have been exchanged, and he claims he has benefited greatly from my explanations and help, and will get back to me in the future. It is obviously important that your centre presents itself well.
No doubt there are other departments with similar problems. Perhaps you may be interested in using my expertise in this subject, by using me as an advisor. This could be done by sending me drafts of new notices to check for punctuation/grammar errors, or something similar, possibly?
Since I am involved with the charity "Wateraid", which is concerned with clean water and sanitation worldwide, I would appreciate donations for this in return for my work.
Please let me know if this idea appeals to you. My phone no. is 01444 210423.
Regards,
Dorothea Conti
1.5.13 Please would you let me have a reply (or phone call) to this email?
Regards,
Dorothea Conti
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Eventually, I had a phone call from a courteous Scottish man at headquarters, saying they dealt with all printed matter there, so didn't need any help. Local blackboards were not their concern.......